HOST is a unique Mobile Applications Provider of Video RingBack Tones (VRBT). Host is based in UK yet offers global opportunity. NEW - Notice of Allowance for Host Patent
Following a successful round of fund-raising and restructuring of the business Host Telecom is now Viztone Ltd
Viztone has developed application that will allow the delivery of advertisement during the pre-connection phase of any telephone call. "Video ring back tones" replace the traditional (brrr, brrr sound) a caller hears whilst he is waiting for the recipient of his call to pick up. The innovation is backed by patents granted in the UK and Australia and filed in the USA (2001)
Video ring back tones may be commercially deployed in numerous situations, businesses may deliver advertisements or customised clips to customers who contact their call centres, consumers may create and distribute their own content; however person to person calls, carrying generic pre connection advertisements represent the largest potential market.
The Company has recently completed the development of a working prototype; this fully functional and interactive model is available for demonstration.
Users will receive incentives in return for viewing advertisements during the pre-connect phase of their calls. These could take the form of a revenue share from advertising revenues or accumulation of reward points from existing schemes. Viztone revenues would be generated by charging advertisers for delivery of their content.
"...Advertising by mobile phone is going to be the largest channel for advertising yet seen in the world of commerce..."
Martin Higginson, CEO Monstermob (2005)